Creative Selling Made Simple: 7 Steps to Sell Authentically on Social Media (Without Scripts or Shame)

If the word sales makes you think of pressure, fake smiles, or robotic scripts... you are not alone.

For so many entrepreneurs, especially women navigating neurodivergence or invisible disabilities, selling can feel overwhelming. You start strong with posting and marketing, but then spiral into shame, avoidance, or burnout when it doesn’t work the way you hoped.

But selling doesn’t have to feel forced. It can feel creative, embodied, and aligned.

In this post, I’m breaking down the 7 steps of Creative Selling.

and how to move beyond mimicking what others are doing on social media and instead build a sales process that feels natural, sovereign, and sustainable.

What Is Creative Selling?

The creative selling process is defined in business as:

The process of seeking out potential customers, analyzing their needs, determining how your product or service provides benefits, and then communicating that information in a way that resonates.

Unlike old-school selling, creative selling isn’t about tricks, manipulation, or pressuring someone into a yes.

It’s about presence.
It’s about connection.

It’s about letting your natural way of communicating...
writing, teaching, speaking, storytelling...
be the way you sell.

When selling is creative, it feels like art.
Like resonance.
Like sovereignty.

Why Most Entrepreneurs Struggle with Sales

Here’s what’s happening in the online business world:

Many scrappy entrepreneurs are already “selling” every day on social media through Instagram posts, TikToks, lives, and emails. But they’ve never learned the conscious process of selling.

So they wind up mimicking others.
They try urgency timers, hooks, or long persuasive captions because they’ve seen it work elsewhere.

But underneath it, they still feel out of alignment.

And when your sales foundations are shaky, it feels like building a house on sand. You can post all day, but you’ll always feel like you’re hustling instead of building intentionally.

The 7 Steps of the Creative Selling Process

 
1. Prospect and Qualify

Identify who your people actually are. On social media, this might look like:

• Noticing who engages with your posts.

• Paying attention to DM questions.

• Tracking email opens and replies.

Qualifying means asking: is this person aligned with my work? Do they need it? Can they afford it?

2. Pre-Approach

Do your research. Instead of cold-pitching, take time to notice:

• What language does your audience use to describe their challenges?

• What season of life are they in?

• What problems are they signaling online?

This way, your content naturally meets them where they are.

3. Approach 

This is the first point of contact.
Instead of a cringey “Hey girl, I’ve got a business opportunity,” lead with value and connection:

• Share a story.

• Offer a free resource.

• Comment with genuine insight.

Approach is about rapport, not pressure.

4. Sales Presentation

A sales presentation doesn’t have to be a webinar or pitch deck.

On social media, it can be:

• A caption telling a client story.

• A livestream teaching your method with a soft invitation.

• A voice memo explaining what it’s like to work with you.

Focus on benefits, not features. Paint the picture of transformation.

5. Handle Objections 

Objections aren’t rejection, they’re curiosity.
Instead of defensiveness, meet objections with curiosity and empathy.

Example:

• “I hear you. Let’s explore this together.”

• “I’ve been in that season too, here’s what helped me.”

When you meet objections with embodiment, you create space for discernment and trust.

6. Close 

Closing is simply extending the invitation. On social media, this sounds like:

• “If this resonates, here’s how to join.”

• “Doors are open until Friday.”

• “Click the link to book your session.”

When you’ve built rapport, the close feels natural and pressure-free.

7. Follow Up

This is where most entrepreneurs drop the ball.

• Only 2% of sales happen on the first contact.

• 80% of sales happen after the 5th follow-up.

• Yet 44% of people give up after just one.

Follow-up isn’t nagging. It’s honoring the relationship you’ve already built. That could mean sending a reminder email, posting a story, or checking in with someone who showed interest.

How Embodiment Transforms Selling

The exact practices I teach my clients like regulating your nervous system, creating sustainable rituals, advocating for yourself are the same skills that make selling feel safe.

• When you’re grounded, you don’t freeze.

• When you practice using your voice, you invite with confidence.

• When you claim your mantra "Why not me? I get to have what I came for..." 
  you sell from sovereignty, not pressure.
  
  

How AI Is Changing Sales

AI is already reshaping parts of the sales process:

• Prospecting: analyzing engagement data.

• Pre-Approach: summarizing prospect histories.

• Presentation: generating decks, scripts, and chatbot pitches.

• Follow-Up: automating nurturing sequences.

These tools can help, especially if you struggle with capacity.

But caution: AI can’t replace your lived story or embodied presence.

People buy resonance. They buy safety. They buy you.

Final Thoughts

Selling doesn’t have to feel like performance.

It can feel like creation. It can feel like art. It can feel like you.

If you’re ready to stop spiraling and start selling in a way that feels aligned and powerful, this is exactly what we do in my Private Coaching Sessions.

👉 Book your session here 

Because why not you?
You get to have what you came for.

Keywords Included

creative selling, sales process, selling on social media, authentic selling, neurodivergent entrepreneurs, embodied business, AI in sales, follow-up in sales, handling objections, authentic rapport, private coaching for entrepreneurs